Stock Market Saving

The other night, I had a chance of going to a Sonics basket­ball game. Here are these players out there making $5,000,000 a year, $3,000,000 a year, $2,000,000 a year, and they came out on the floor and started to warm up. I was just really watching them and I was so impressed when I saw them doing lay-ups. Doing lay-ups. Here are $5,000,000 a year basketball players doing simple, little, basic lay-ups and chest passes. Back to the basics. To all of you that are a part of my in house sales people, back to the basics. You need to contact people, send out your letters, your cards, and let people know when Wall Street Workshops are coming to their area. Get back to the basics yourself. We have a great program, but a lot of people don’t know how great it is. Do your lay-ups and get out there and let people know how great this is.

You need to convince people and help people. Rationalize with them, help them see where they are going to be if they don’t come to this course? It’s the first time anybody’s ever put together a course that will cost them more money to stay home than it will ever cost to come. Why are they on the phone? Do they need money to give to help their kids? Do they need money for a greater retirement? Do they want to give more to their church? How can you, as a sales person, help somebody know if this course is right for them unless you know where they are and where they want to be? We want to make sure that we’re teaching achievable, measurable, and reportable results that people can actually see, feel, and touch. Our job is not to see how much education we can put into people, but to see how much we can get out of them.

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The next comment said, “You will develop a technique that if utilized, will allow you to become financially independent in a relatively short time.” Now, it says “technique” that’s singular. I keep talking about all these plurals: techniques, strategies, but what most people do from their success letters that I get is pick one that they like and they get to be an expert at that one thing, or two of them, but usually it’s just one.

The next comment says, “You’ll receive current stock mar­ket information.” It is so true. If you’re talking to a total novice on the phone, tell them about the Wall Street Workshop video set. After they come to the Wall Street Workshop, call them back and congratulate them, thank them for coming, but also tell them about the Next Step video training program, and the Next Step live seminar because we want to get people more information and better information. We’re constantly devel­oping new products to help people make more money and then keep more of what they’re making.

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The next one says, “The Wall Street Workshop is a bridge between where you are and where you want to be.” It defi­nitely is. I can’t even begin to count all the letters and the testimonials that come in saying that people are now able to do so much more with their lives than what they were doing before. It is a bridge, and you look at this big chasm between where people are and where people want to be and you say, “How are you going to get there?” We have a bridge now. Here’s where you are, here’s where you want to be. We’ve got a pathway, a bridge if you will, that will help you get there.

The next one says, “You will overcome the fear factor.” We’ve already dealt with that one.

The basic way to overcome fear is knowledge. It’s the proper application of knowledge, which is wisdom. Think, how is fear serving you? If a fearful thing is not serving you very well, you better learn how to get around it, do away with it, or whatever.

The next one says, “You will learn how to find the news pertaining to stocks and where to find it.” Yes, we do that all through the course. The next one says, “It’s fun.” It is. A lot of people say, “These are the best two days, the best three days, I’ve ever spent in my whole life,” and we say, “Golly, you got married, you went on a honeymoon.” They say, “No, no, no, this is better.” Well, it is better. It’s a really wild experience for some people to come and learn how to make money.

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The next one says, “You will live a debt-free lifestyle.” Boy, wouldn’t that be nice? If every one of our customers calling in could feel what it’s like to be out of debt, to operate purely with cash. The only way they are going to do that is to make substantial amounts of money more than what they’ve got coming in right now if they’re going to be able to live their current lifestyle, and pay off all their debts, but once they’ve done that, their whole life changes.

The next comment was, “You’ll receive faster and larger returns on your investments.” It’s what we call a BBQ: Bigger, Better, Quicker returns. Bigger meaning they’re larger, better that they keep coming in more often, and quicker that you get to start learning to do these one hour trades and these two- and three-day trades. Next, “You’ll be able to help your family, friends, and church gain financial freedom.” That’s pretty interesting that they say “church,” because I know about three or four different churches now that have set up little founda­tions and little corporations and they’ve got some of their people investing and are supporting their whole missionary program with missionaries down in South Africa, or South America and all that from the profits that they are making from their investments.

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